Today we are going to look at a problem that affects many sales people who have been in the business for over a year.
It is called Skipping details, and it is something that will eventually sneak its way into your presentation if you are not careful.
The problem here is that you have done the presentation hundreds of times, so naturally it is going to be a little boring and repetitive.
However, remember that EVERY presentation is brand new for your customer, so you will need to maintain your enthusiasm, and avoid cutting corners.
There may be certain areas that don’t seem important to you, but to the customer, they may be the difference between making a sale or not.
One way to ensure your pitch remains fresh is to change it slightly every few weeks. Nothing drastic, but enough to keep it from going stagnant.